About us
De Eekhoorn Dutch Furniture
Our concept is clear and simple: we design tough, contemporary, easy to assemble and attractive furniture. With our brands WOOOD, BePureHome and vtwonen we sell our products in more than 50 countries and 1500 points of sale all over the world; not even counting all the special projects we are involved in. We are a young team and have developed our own fresh approach to furniture and design. More than 50% of our collection is produced in our factory in the Netherlands. You can only become an expert with experience: De Eekhoorn Dutch Furniture is a manufacturer of flatpacked furniture with over 40 years of experience!
In 2001 the second generation of De Eekhoorn Dutch Furniture took over the ownership. The brothers Gerard, Winfried and Jos de Smit became the face of De Eekhoorn Dutch Furniture and developed a portfolio with three strong brands, each with its own strong position in the market. The BePureHome collection is presented with a luxurious look while WOOOD is watching the field of well-designed functional furniture. The collection of vtwonen is always one step ahead and presenting its own style.
In 2020 we have realized our dream: a new head office with distribution center and showroom! This new architectural building is more than 16 meters high and offers 190.000 m3 of space for our entire collection. Today, forty years after its foundation, De Eekhoorn is a fixture in the European furniture industry.
Since 2021, a fifth brand has been added to the brand portfolio of De Eekhoorn Dutch Furniture: Exotan outdoor furniture. The garden furniture of Exotan has been a household name for more than 25 years. The products are made of high quality, durable materials and are produced in Asia. Through years of experience Exotan is always aware of the developments in the market.
In 2001 the second generation of De Eekhoorn Dutch Furniture took over the ownership. The brothers Gerard, Winfried and Jos de Smit became the face of De Eekhoorn Dutch Furniture and developed a portfolio with three strong brands, each with its own strong position in the market. The BePureHome collection is presented with a luxurious look while WOOOD is watching the field of well-designed functional furniture. The collection of vtwonen is always one step ahead and presenting its own style.
In 2020 we have realized our dream: a new head office with distribution center and showroom! This new architectural building is more than 16 meters high and offers 190.000 m3 of space for our entire collection. Today, forty years after its foundation, De Eekhoorn is a fixture in the European furniture industry.
Since 2021, a fifth brand has been added to the brand portfolio of De Eekhoorn Dutch Furniture: Exotan outdoor furniture. The garden furniture of Exotan has been a household name for more than 25 years. The products are made of high quality, durable materials and are produced in Asia. Through years of experience Exotan is always aware of the developments in the market.
Own factory
More than 50% of our collection is produced in our factory in the Netherlands. We believe we can make a positive impact on our global environment. That is why all the wood that is used in our factory for BePureHome, WOOOD and vtwonen is FSC certified.New headquarters
In 2020 we have realized our dream: a new head office with distribution center and showroom! This new architectural building is more than 16 meters high and offers 190.000 m3 of space for our entire collection.Own brands
With each brand we create a different feeling. WOOOD is characterized by Dutch craftmanship, BePureHome is sturdy with a vintage touch and vtwonen is trendy and inspiring.
vtwonen
vtwonen has been the leading home decoration magazine on the Dutch market for more than 50 years. Always original, always one step ahead, with its own style and a good dose of inspiration and ideas. In collaboration with vtwonen, De Eekhoorn has been making furniture for over ten years. Every year we add new styles and make sure it brightens up a lot of homes.
BePureHome
BePureHome stands for tough, pure and basic with a design twist. The collection consists of beautiful cabinets, chairs, tables, lamps, candlesticks, plaids and many other cool home items. Because of the natural materials and raw colours, BePureHome fits into any interior. Most BePureHome products are available from stock from our distribution centre in Zwaagdijk. The BePureHome products are not only made in countries such as India, China and Indonesia, but many pieces of furniture also come from the own factory of De Eekhoorn Dutch Furniture in Zwaagdijk-Oost.
WOOOD
WOOOD is sturdy and contemporary. With the collection of WOOOD you give an interior or room a bold look! Characteristic of the WOOOD collection is Dutch craftsmanship combined with pure materials and - not unimportantly - a unique design. Some of the furniture from WOOOD is produced in our own factory in Zwaagdijk, North Holland.